We were founded in April 2024, and although we are still a small team, we have clearly defined 「the goals we pursue and the values that guide our service」.
A large portion of our MVV (Mission / Vision / Values) is prominently displayed in our garage, ready to share with every guest who visits. 🚙✨
OUR MISSION
Make Japan’s outdoors easy.
— Making outdoor adventures in Japan simpler than ever —
OUR VISION
To be Japan’s kindest rental car company.
— Becoming the kindest rental car company in Japan —
OUR VALUES
Kindness First |
See through our guests’ eyes and offer help first |
Human Touch |
Welcome with smiles and humor, keeping human warmth at the core |
Beginner Friendly |
Remove every worry with clear guidance and support |
Share the Joy |
Celebrate exciting moments together and spread the fun |
Always Improve |
“Better than yesterday” is our mantra—learning and refining nonstop |
Leverage AI |
Use technology smartly so people can focus even more on kindness |

🎯 Why Define Our MVV?
- To clearly share our philosophy and direction with the customers who choose us
- To give every team member and partner a shared compass for action
- To ensure we never lose sight of kindness as we grow
🏠 On Display in Our Garage
When you pick up your vehicle, don’t forget to look up! Guided by this MVV, we are fully committed to becoming “Japan’s kindest rental car company.”
🚀 Looking Ahead
We will keep optimizing our services and operations while expanding our fleet so more outdoor enthusiasts can enjoy worry-free camping.
CLOUD NINE CAMPING JAPAN will always be your reliable adventure partner! Please feel free to share any feedback or requests. Thank you for your continued support. 🙌